Living the Life as a Media Relations Intern
Wow, tomorrow will already be my third week as an intern with the Lakeland Flying Tigers. In the past three weeks, I have written press releases, had a meeting with a possible client concerning advertising, helped organize the Detroit Tigers spring training program insert, posted stories on our website, http://www.LakelandFlyingTigers.com, written a newsletter to our fans, assisted in designing our brand new website, and attended the Florida State League (FSL) “Boot Camp.
The FSL Boot Camp is where interns from all FSL teams gather for a one day crash course on the business of Minor League Baseball. This year, the boot camp was held in Jupiter, FL, which is the home of the Jupiter Hammerheads (Single A Affiliate of the Florida Marlins) and the Palm Beach Cardinals (Single A Affiliate of the St. Louis Cardinals). The guest speakers of the day were general managers, assistant general managers, and other front office personnel in the league. The boot camp was a great experience. Even though I have worked for two other teams besides the Flying Tigers, I still learned a great deal.
As I mentioned, the ticket manager of the Flying Tigers and I are in the process of developing a brand new website for the Flying Tigers, Tiger Town Complex, and spring training. He and I have put a lot of time into the development of our new website. We literally had to layout all of the main pages by using Microsoft Excel. By layout I mean we had to decide where we wanted our auction button, whether or not we wanted to link birthday parties to Flying Tigers and spring training, and the color of our entire site. Then we had to write a brief description for every section we will have in our new website. In the next week, we are hoping to forward the information to our website developer. Once that is done, the next step is building the content. I am really looking forward to the launch of the new site because it should be really nice.
The transition from a college student to a full time employee has been relatively easy for me. Gone are the days of reading every night and studying before every test. My only obligation to my education right now is a log that is to be completed every Monday. Weekly I am required to explain my goal for the upcoming week, whether or not I met the goal (if I did not, I need to explain why), the job tasks I performed during the week, and then a goal for next week. By the end of the semester, I will submit a paper that describes my internship. I will also have a presentation on my internship, as well.
I have had the opportunity to return to Saint Leo a few times to visit my girlfriend. Every single time I enter campus I think to myself, “I can’t believe I am back."
In almost three weeks, spring training will be in full swing! It is going to be nice to hear the sound of the bat hitting the ball once again. Our first game is an exhibition match against Florida Southern College on Tuesday, February 26th at Joker Marchant Stadium in Lakeland. We open up the spring season against the New York Mets on Wednesday, February 27th at our stadium in Lakeland as well. In the mean time, be sure to check out our website!


